Shopping For Wholesale Cubic Zirconia Jewelry? Here’s is Everything You Need to Know

While precious metals such as gold, diamond, silver among other still reign in the industry, more people are going for high quality alternative jewelry and for many good reasons. Celebrities such as Cameron Diaz, Beyonce, Sharon Osborne, Madonna, Gwen Stefani and Kim Kardashian among others have been spotted wearing cubic zirconia (CZ) jewelry and this has gone a long way in boosting the trend. Your jewelry shop must be ready to ride on the increasing wave of interest on these simulated diamonds and this is where wholesale cubic zirconia jewelry comes in handy.

Why Invest In Cubic Zirconia Jewelry?

To stay ahead of the competition in the industry, you have to meet your customer’s demands. The outlook for simulated diamonds can only get better especially now that celebrities are going for the same.

There are many other reasons to invest in this type of jewelry for your store. Take a look:

  1. Affordability

Everyone wants to look good and jewelry helps achieve the desired look. However, not all your customers will afford diamond jewelry and this is where the more affordable but durable cubic zirconia (CZ) comes in handy. By adding this jeweler in your collection, you will expand your market reach which is what every jeweler is after. With stiffer competition in the industry, you have to rethink your marketing strategy.

  1. Security

Precious metals such as diamonds don’t come cheap and no one wants to expose themselves every time they step out in public. This is a good reason more celebrities are embracing the high quality cubic zirconia (CZ) jewelry. You will provide your customers with an alternative to the precious jewelry they already have. In fact, most buyers now buy diamond only for special occasions and equally beautiful cubic zirconia (CZ) jewelry for daily use.

  1. Wider Variety

Online shoppers are always looking out for stores which have a diverse range of items. If you only feature precious metals in your collection, you will lose out. By including these simulated diamonds in your collection, you are offering more choice to your customer.

  1. Brilliant Jewelry Options

While cubic zirconia (CZ) is considered faux jewelry, you can hardly tell the difference between a diamond ring and a CZ ring unless you are a specialist. This is how good these synthetic stones are. They are brilliant and can be transformed into the same cuts used for diamonds. It even produces more flashes of fire than a diamond and this makes a good alternative to the more expensive gems. You can now get fancy colored versions of CZ which simulate diamond colors making this type of jewelry even more popular.

  1. Versatile Jewelry

Cubic zirconia (CZ) can be made into any type of jewelry including pendants, earrings, engagement/ wedding rings, wedding bands, bracelets among other varieties. Your customers can now enjoy sparkling jewelry at a fraction of the cost and still loom glamorous.

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09 Jan 2018

By P&K Jewelry