How to Prepare Your Business for a Post-COVID-19 Economy


It’s important to remember that things will calm down in the current world and your business will go back to semi-normal functionality at some point. However, making sure to have options in place to keep your business as stable as possible and economically prepared is an essential step to keeping your business running as well as you can even when the future is so uncertain.

Anticipate Changing Needs

As the world around us changes, your customer’s needs will also change. Making sure to keep up with both what is needed and wanted by your customers will help you to evolve your business to what people need it to be. While we can’t know for sure what the future holds in terms of how businesses will have to change, it’s important to try and anticipate what changes will need to be made. Whether that means continuing online options, flexible hours and locations for employees, or any other change, it’s important to consider what could happen when making plans.

Plan for Increased Online Sales

With the world moving to an entirely online format, online sales have skyrocketed in recent months. When people start going back to life in person, it’s very likely that online sales will still be at high numbers. During quarantine, numbers increased dramatically. Online ordering has seen a 95% increase over the past six months. With no set timeline for the duration of the pandemic, it’s very likely that online sales will remain high for the foreseeable future. But what does this mean for your business? If at all possible, remaining at, or moving to, an online platform will help you to keep your sales numbers high and keep your business going longer.

Stay as Flexible as Possible

In an unpredictable time like during the current pandemic, being a flexible business is the best way to stay afloat and perhaps even have more business. Allowing workers to work from home wherever possible and promoting healthy habits like social distancing and mask wearing are ways to stay running and stay safe. If at all possible, keeping options in place for more remote work will allow your employees to still get the workload they need finished and help your customers have more options in what they can purchase.

Through the process of preparing your business for a post-COVID-19 world, it’s important to remain flexible and continue providing remote options for your customers. Making sure to provide options for your customers, ensuring flexibility, and utilizing an online platform will help you to keep improving your business after the virus ends.

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24 Sep 2020


By John Gilmore
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