Articles in eCommerce

How abandoned cart emails will save your business

by Rebecca Doherty on

Many ecommerce sites lose out on potential sales due to customers abandoning their carts before completing their transaction. Fortunately, there’s a low-cost, effective way to recover these customers – the deployment of abandoned cart emails.... Read full article

What Is B2B E-commerce and What Does It Mean for Manufacturers and Wholesalers?

by Kym Ben-Ivgi on

B2B E-Commerce is fast becoming a ‘must’ for manufacturers and wholesalers. According to recent forecasts, B2B e-commerce will reach $1.1 trillion and account for 12.1% of all B2B sales in the U.S.... Read full article

Small Accessories That Make a Must in Your Kitchen

by Emma G. on

“Women and kitchen” is the oldest combination that has always been stayed together in every human epoch. Times have passed when working in a kitchen was much harder and more time consuming than today’s era. With endless modern appliances today, ... Read full article

New Yahoo Gemini Features Deliver Better Targeting and Performance

by Yahoo Gemni on

Conversion optimization and custom audience targeting from in-app actions now available... Read full article

How Brick-And-Mortar Stores Are Finding New Uses for Smartphones

by Kylie Gumpert; Editing by Peter Henderson and Sue Horton) on

Image credit: Reuters | Lucas Jackson. At some Macy's outlets this holiday season, shoppers who download the retailer’s app will be able to use their smart phones to guide them through the store to products they’re seeking.... Read full article

How to Drive eCommerce Sales Without Discounting [INFOGRAPHIC]

by Trina Bolfing on

During the holiday shopping season, everyone seems to turn into Santa Clause. An infographic from Slant states that “nearly 2/3 of the top 1,000 e-retailers offered discounts” last year.... Read full article

Watch out for these eBay scams!

by Livemoney on

Whilst most of us are familiar with the term caveat emptor (“buyer beware”) the term caveat venditor (“seller beware”) is not so well known.... Read full article

The Seven Steps to a Split Test That Gets Results

by JeremySaid on

OK, you’ve heard me pound the table about split, or A/B, testing. And, yes sir, I’m at it again. Because it really is that important.... Read full article

You're Already Done With Your Holiday Shopping? How Aggravating!

by MOLLY BLAKE on

Leaves are starting to fall, warm sweaters and boots are being unearthed from storage and pumpkin-flavored everything is in the stores.... Read full article

Survey: Consumers would rather buy online from brands

by By Tom Ryan on

While most purchases take place by way of third-party channels, consumers would prefer to buy directly from their favorite brands if given the option, according to a survey from BrandShop, a digital commerce solutions provider.... Read full article

 
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